atifa silk
Mark Read's WPP growth plan includes greater focus on Asia and agency integration
In a wide-ranging interview at Spikes Asia X Campaign, the WPP boss discusses the future structure of the network, the challenge of losing talent to tech platforms, and of course, is quizzed about Sir Martin Sorrell
What good leaders do in crisis: Tips from Twitter, Grab and L'Oreal execs
Empathy, agility and focus are critical to help leaders guide organisations through current changes.
Campaign Connect two-day global virtual event coming June 2-3
Unique event will travel the world linking Campaign communities in Asia, Europe and North America.
Spikes Asia 2019: Industry diversity still 'fairly pathetic' according to IPG's Michael Roth
Michael Roth told a Spikes Asia crowd that diversity and inclusion are business imperatives that have played a big part in Interpublic Group's recent turnaround.
AdAsia 2017: Technology has to lead to meaningful innovation
The session has some interesting case studies on how brands could present a more humane face to showcase technology advancements
Spikes Asia 2016: "We need to attract talent beyond our pool"
JWT's Tamara Ingram, Isobar's Jane Lin-Baden, TBWA's Philip Brett and Campaign's Atifa Silk discussed diversity
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