boston consultancy group

AdAsia 2011: “Women control $12-trillion of the global annual discretionary spends” : BCG’s Abheek Singhi
Nov 04, 2011
Gunjan Prasad

AdAsia 2011: “Women control $12-trillion of the global annual discretionary spends” : BCG’s Abheek Singhi

A session on ‘Marketing to women consumers in Asia’ presented by Abheek Singhi, BCG India and Yeonhee Kim, BCG Korea

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