brand advocacy

Unmasking the silence of LGBTQ+ advocacy: Have brands gone back into the closet?
Sep 08, 2023
Noel D'souza

Unmasking the silence of LGBTQ+ advocacy: Have brands gone back into the closet?

SOUNDING BOARD: Experts decode why brands stand at crossroads – shying away from supporting the community on the fifth anniversary of striking down 377 or fearing backlash

Opinion: How to fight the brand terrorists?
Oct 14, 2019
Piyush Pranjal

Opinion: How to fight the brand terrorists?

Brand advocacy coupled with authenticity is probably the best that your brand could ask for, say the authors.

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