budget expectations

Ad industry’s budget wishlist: Relief, reforms, and digital push
Jan 23, 2025
Nagesh Joshi

Ad industry’s budget wishlist: Relief, reforms, and digital push

As India braces for slower GDP growth and rising costs, advertising executives urge the government to boost demand, simplify GST, and invest in digital infrastructure.

Marketers’ expectations from the 2021 Union Budget
Jan 29, 2021
Eularie Saldanha

Marketers’ expectations from the 2021 Union Budget

After a tough year witnessed by brands, marketers are looking forward to a growth-oriented budget with an added focus on a bullish digital infrastructure…

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