chikoo aur bunty

A dynamic ecosystem needs to be created, that not only entertains but also engages: Nina Elavia Jaipuria
Oct 13, 2021
Noel D'souza

A dynamic ecosystem needs to be created, that not only entertains but also engages: Nina Elavia Jaipuria

Campaign India speaks with Nina Elavia Jaipuria, head, Hindi mass entertainment and kids tv network, Viacom18, about its latest IP, how the channel is creating multiple touchpoints for the viewer, and more...

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Cadbury 5 Star gives the AI revolution a humorous pushback

1 Cadbury 5 Star gives the AI revolution a humorous pushback

Googlies on Google: A curiosity-driven game for search

2 Googlies on Google: A curiosity-driven game for search

Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

3 Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

Agency of the Year 2024 winners: South Asia

4 Agency of the Year 2024 winners: South Asia

Eknath Shinde's message to advertising, marketing and media professionals

5 Eknath Shinde's message to advertising, marketing and media professionals

Kia's Sonet embarks on a journey of uncharted thrill

6 Kia's Sonet embarks on a journey of uncharted thrill

Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

7 Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

McCann, Famous Innovations lead the charge at South Asia’s Agency of the Year 2024 awards

8 McCann, Famous Innovations lead the charge at South Asia’s Agency of the Year 2024 awards

Omnicom-IPG merger: Innovation driver or competition crusher?

9 Omnicom-IPG merger: Innovation driver or competition crusher?

Dentsu India strengthens leadership for performance marketing push

10 Dentsu India strengthens leadership for performance marketing push