consumer trust

Time to shine festival lights on ethical e-commerce
Oct 28, 2024
Manisha Kapoor

Time to shine festival lights on ethical e-commerce

As festival shopping enters full swing, brands must restore online shoppers’ autonomy through safe user interfaces and manipulation-free marketing, says ASCI CEO and secretary general.

Traditional ads make a comeback as digital fatigue grows
Oct 08, 2024
Amitt Nenwani

Traditional ads make a comeback as digital fatigue grows

The co-founder of Wahter delves into why and how non-digital platforms are seeing a resurgence in the advertising world.

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