david abbott
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Feb 20, 2025
Rejuvenating the lost art of long copy ads
Long ad copy isn’t dead—it just needs a comeback. Wit and storytelling still sell, says Thought Blurb’s founder and CCO.
Jun 17, 2014
'Winners will be those campaigns that excel in combining creativity with technology and the human element': John Wren
The head of Omnicom says 'people' and 'quality' are what makes Cannes worth the trip every year
May 28, 2014
What sort of man was Abbott? Just look around you
His departure robs the industry of a giant figure – but, through AMV, it is hoped his life’s work continues, says the author.
May 27, 2014
Dave Trott on David Abbott: WRITER WITH A CAP W
My favourite David Abbott story is about the Economist campaign.
May 19, 2014
David Abbott dies aged 75
David Abbott, a co-founder of Abbott Mead Vickers BBDO and one of the industry's most respected and prominent copywriters, has died aged 75.
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