deepa geethakrishnan
#MeToo: The Collective lays down action plan
The group's first priority is to make work places safe and being of help to anybody who faces harassment
VIDEO: What’s the approach to mentoring young creatives?
WATCH what Colyvn Harris, Piyush Pandey, Josy Paul, Raj Nair, Vikram Gaikwad, Deepa Geethakrishnan, Satbir Singh, Ashish Khazanchi and Abhijit Avasthi have to say
VIDEO: Portfolio Night: Is fresh creative talent 'industry-ready'? Should they be?
WATCH what Piyush Pandey, Josy Paul, Raj Nair, Deepa Geethakrishnan, Satbir Singh, Ashish Khazanchi and Abhijit Avasthi have to say
Portfolio Night 11 Mumbai: ‘Mentoring is not deliberate; it's a part of life’: Piyush Pandey
JWT hosted the Mumbai edition of Portfolio Night on 22 May; 90 portfolios reviewed by 31 creative directors
Lowe positions Tanishq as jewellery that 'makes you want to marry'
Lowe Lintas (Bangalore) has unveiled a new campaign for Tanishq, that aims to establish the brand in the wedding jewellery segment, an area that has traditionally been a stronghold of family jewellers.The TVC, written by Deepa Geethakrishnan is a tale of how a mother uses Tanishq's range of wedding jewellery to make her daughter see herself as stunning as a bride. This consequently makes her open up to the idea of an arranged marriage.
Lowe elevates Arun Iyer and Amer Jaleel to NCD role
Arun Iyer and Amer Jaleel are the new national creative directors at Lowe Lintas. The creative duo, who confess that they have never worked together as a team are, nevertheless, upbeat about the task ahead. While Iyer earlier held the position of group creative director, Jaleel was executive director. The duo will be jointly responsible for Lowe’s creative product, and will continue to report to R. Balki, chairman and chief creative officer, Lowe Lintas. In addition, Madhu Noorani has been appointed as chief creative planner on key businesses.
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