devita saraf

CII Marketing Summit 2013: ‘Put money behind the more responsive part of the portfolio (in a slowdown)’
Nov 29, 2013
Campaign India Team

CII Marketing Summit 2013: ‘Put money behind the more responsive part of the portfolio (in a slowdown)’

Sam Balsara, Chandramouli Venkatesan, Devita Saraf, Nilanjan Mukherjee, Rishi Vasudev and Ramdoss Seetharaman discuss ‘Making the most of marketing investments’ in a slowdown

The 3 Is of marketing today: Integration, Innovation, and the new Indian
Apr 01, 2011
Arati Rao

The 3 Is of marketing today: Integration, Innovation, and the new Indian

A report from sessions held on day one of the 11th CII National Marketing Summit in Mumbai

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