digital ad spends

Ad spends to grow by 7.6% in 13 OTC markets in 2022: Zenith
Mar 07, 2022
Campaign India Team

Ad spends to grow by 7.6% in 13 OTC markets in 2022: Zenith

The report details the potency given to digital ad spends for OTC brands

Google and Facebook now control 20 per cent of global adspend
May 02, 2017
Emily Tan

Google and Facebook now control 20 per cent of global adspend

According to the report published by Zenith, the fastest growing media owner is Twitter which increased its ad revenues by 734 per cent between 2012 and 2016.

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