digital campaign
Stayfree's move to normalise period talk for all
Conceptualised by DDB Mudra, the ad film encourages parents to talk to their sons about periods from a young age.
Poonam Pandey's staged death raises ethical questions
SOUNDING BOARD: Is there a thin line between creating awareness and moral dilemmas? Pandey's death hoax to raise awareness about cervical cancer prompts us to examine the ethical aspects of this digital campaign, as the focus shifts from the cause, potentially impacting her brand image
PGI gives couples a chance to have an #AdvanceApology for pet peeves
View the work conceptualised by 22feet Tribal Worldwide here
Godrej Properties reinforces #EveryDayJoys of a homebody
Watch the films conceptualised by Ogilvy here
Siddharth Malhotra and Fatima Sana Shaikh embrace the craziness with Bewakoof
Watch the film conceptualised by Spring Marketing Capital here
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