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Aug 26, 2024

Prescription for success: How marketing is revolutionising India's healthcare industry

Innovative marketing is driving change in the INR 5.4 lakh crore pharmaceutical industry, which spends INR 2,000 crore annually on marketing research for patient care.

May 29, 2024

Doctor Against Addiction launches campaign to encourage early intervention

The campaign aims to address the issue holistically by wiping out stigmas associated with addiction.