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‘One man’s comedy is an other man’s Macbeth...’
Cyrus Broacha highlights a big problem associated with the genre in this headline. That was also one of the apprehensions networks in the country had before taking the plunge to launch channels catering exclusively to audiences seeking comedy. Given the richness of humour in our primary entertainment window of movies, could the channels have come a tad earlier?
"We don't want to get into the hardcore soap arena," says Anand Chakravarthy
BIG Magic's Anand Chakravarthy talks about the marketing strategies behind promoting the channel's content
24 hours with: Natasha Amir
Name Natasha AmirJob Senior manager, LINOPINIONProfessional mission To run my own PR agency!Personal mantra To try and be calm, cool and collected at all times – people who know me know thats mission impossible! 7:00am zzzzz – Waking me up is NOT a good idea…I’m not a morning person.8:00 - 8:15am Snooze alarm8:30am Get up and rush to work. On my way to work, listen to my iPod
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