global
89% of CMOs predict growth in their marketing budgets: Dentsu report
Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.
Tata Consultancy Services emerges as India’s most valuable brand, for the third time in a row: Kantar report
Four Indian brands entered the global top 100 ranking.
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Diwali consumer spending set to grow by 62% over last year
While planning their media strategy, brands can focus on products that align with consumer interests and behaviour during this festive period.
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Hakuhodo unveils martech data labs in India
The Tokyo-based agency has also appointed Shweta Sharma as CEO of Hakuhodo Data Labs India.
I-Com Global Summit 2022: Data and insights can fuel marketing excellence – Reckitt’s Elaine Rodrigo
The chief insights and analytics officer of Reckitt in the United Kingdom shared how data and insights can help drive marketing excellence
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Mindshare names global chief client officer
Former Aegis Media president Susannah Outfin takes over from Nilufar Fowler
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