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Dec 16, 2024

JSW Paints’ ‘Room of hope’ colours a better tomorrow

The company showcases the transformative power of colour in its latest digital campaign, created by TBWA India.

Dec 13, 2024

WPP and Universal Music Group partner to connect brands with audiences through music

This partnership will enable WPP clients to connect with audiences worldwide through music-focused campaigns built around data-driven insights.

Dec 09, 2024

Interpublic Group reinforces commerce strategy with Intelligence Node acquisition amid mixed Q3 results

The move was unveiled just a day after IPG sold its design and technology company, Huge, to AEA Investors.

Dec 05, 2024

Fuse forays into India to create a sports marketing powerplay

The OMG-backed brand expands to Mumbai with Shriram Finance and Uni League Cricket as its client, following recent launches in Spain and Brazil.

Dec 02, 2024

Ashish Bhushan joins Haymarket Media Group as country head in India

He will drive sustainable growth and innovation in the media company’s non-automotive portfolio, including Campaign India.

Nov 29, 2024

Godrej unveils brand refresh with INR 1,500 crore marketing blitz

Its first rebranding exercise since 2008 follows the recent family-led restructuring, which split the conglomerate's businesses under fresh leadership.