iaa knowledge conclave

Oct 30, 2013

IAA Knowledge Conclave: 'People fail because they look to ape competition’

Shoppers Stop’s first employee BS Nagesh offered some valuable advice to agencies

Oct 28, 2013

Images from IAA Knowledge Conclave on 'Emerging Agencies'

IAA's Knowledge Conclave titled ‘Emerging Agencies: Taking it to the next level’ was hosted on 26 October 2013 in Mumbai. View images from the event here.

Oct 28, 2013

IAA Knowledge Conclave: ‘In digital marketing, it’s important to scale fast or fail fast: it’s accepted, it’s encouraged’

Pranay Chulet, CEO, Quikr.com, said ‘at least in the foreseeable future’, a mass brand in India cannot be promoted uniquely online

Oct 28, 2013

IAA Knowledge Conclave: CVL Srinvas' five big waves

The GroupM South Asia CEO spoke on digital, democratisation, consolidation, geographic focus and technology