imc
Indian Magazine Congress to be held in Chennai on 23, 24 February
The theme of the two-day conference is 'Magazines: 2X. Engage.Connect.Work.'
IMC Day Two: Magazine publishers return to the core
Digital prospects, building communities in focus
IMC Day Two: ‘If they are suffering, there is definitely something wrong with how magazines are sold today’
As magazines try and re-invent themselves, how are media buyers viewing the medium?
IMC Day Two: Exploring regional and digital opportunities
A panel discussed ‘the power of regional magazines’, while another discussed how digital editions could push up readership
IMC Day Two: ‘The only issue is monetisation for publishers, and we are sure that is changing very quickly’
The VP and MD of Google India highlighted digital trends in his keynote at the Indian Magazine Congress 2014
IMC Day One: ‘Move away from the authoritative publishing mentality’
WAT Consult’s Rajiv Dingra and Foxymoron’s Pratik Gupta discussed ‘How magazine brands can use social media to their advantage’, in a panel moderated by India Today Group’s Rohit Saran
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