imrb international
Apr 08, 2011
Goafest 2011: “Brands will always play a crucial role in everyone’s lives”
Third session of the day had JWT’s Colvyn Harris and IMRB’s Rohini Abraham talking about how some agencies have organised themselves for the new decade
Nov 19, 2010
All About: Web Audience Measurement
IMRB International has thrown its hat in the ring with its new internet measurement tool based on TAM. Campaign India takes a sneak peak at what the tool has to offer.
Nov 02, 2010
Web Audience Measurement launched by IMRB
The panel-based service is modelled on TAM and RAM from the research agency.
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