ipl advertisers

Opinion: What suspending the IPL means for advertisers
May 24, 2021
Sandeep Khewle

Opinion: What suspending the IPL means for advertisers

The author believes that brands that were advertising on the IPL must ask themselves and their agencies some serious questions swiftly

Anant's blog: GECs and the IPL monster
Apr 14, 2010
Campaign India Team

Anant's blog: GECs and the IPL monster

I saw strange bedfellows on the ET front page (at the office; I don’t get it at home) in the form of an ad which sported both Zee and STAR logos.  

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