karan
Amazon’s MX Player acquisition marks its strategic play for India’s heartland
The new Amazon MX Player service had over 250 million unique users as of September 2024.
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Myntra's BFF campaign triples down on fun, fashion and memes
The charm of the quirky, laugh-out-loud ad film, conceptualised by Leo Burnett, lies not just in its humor, but in its relatability to popular meme culture.
Orry, Karan Johar and Crocs champion individuality and creativity
Teaming up with celebrity influencer and film director, the footwear brand shows off how Jibbitz charms turn shoes into a personalised statement with ‘Crorry’.
Huella Services introduces NEXad, a CTV product with interactive features
This offering aims to enhance the viewer experience by allowing advertisers to engage their target audiences in more personalised and interactive ways.
Ranbir Kapoor strikes up a bromance with Oppo AI
The Famous Innovations' four-part series shows Oppo AI as actor Ranbir Kapoor's ultimate vacation companion, featuring AI Eraser 2.0 and more.
Goafest 2016: Karan Johar to R Balki: "I wish someone would change the way we market films"
The duo discussed film marketing, criticism, social media and why Johar won't do ad films, on day two
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