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Weekend Wrap: 18 September
In the news: 1702 Digital, 9Stacks, Alchemist, Great Learning, JKLC Cement, Khelo Fantasy Live, McDowell's, Oriental Botanics, Paytm First Games, Pop Communications, Stylam
'You cannot estimate RoI when it comes to cricket'
Nitin Aggarwal, CEO, Prayag Polymers, explains the company's title sponsorship of the upcoming India-Zimbabwe series
Power Play @ IPL 2015: 'India's good performance made us want to associate with cricket'
Sudarshan Gangrade, VP, marketing and alliances, Ola, on the brand's plans for IPL
IPL says ‘No one will escape the excitement’ ahead of sixth edition
WATCH the ad film created by Ogilvy Mumbai here
Kingfisher associates with Kings XI Punjab
With this Kingfisher now associates with six IPL teams
Miroma Sport gets worldwide licensing and merchandising rights to Kings XI Punjab
The six year deal will see Miroma Sport develop a licensing and merchandising strategy for Kings XI Punjab
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