lenovo

Apr 09, 2025

Whodunit by algorithm: Is AI the new auteur?

INSIDE THE AD: Lenovo’s AI-driven thriller grabs millions of eyeballs—but as machines aid imagination, can advertising keep its human edge intact?

Sep 26, 2023

Formula One debuts the world’s first ‘kiss-activated’ trophy at Japanese Grand Prix

Clearly innovation at F1 isn’t just limited to what’s under the hood—it extends to every aspect of the sport, including the way in which champions are celebrated

Apr 05, 2022

Lenovo splits global media duties following review

Dentsu and Performics will cover Lenovo's APAC markets, while Stagwell's Assembly has won the business in EMEA and the Americas

Jan 14, 2022

Lenovo's Amit Doshi joins Britannia as CMO

This is his second stint at the company

Jul 29, 2021

Creative critique from a gender lens: 19-23 July

Dr AL Sharada, director, Population First, reviews a selection of ads from last week