life of pi

‘Social buzz definitely leads to more engagement with (TV) viewers’
Oct 24, 2013
Ananya Saha

‘Social buzz definitely leads to more engagement with (TV) viewers’

Q&A with Star India's Pallavi Tibrewal on an online game developed by Grey for the ‘Life of Pi’ premiere, role of digital initiatives, and monetising social buzz

Weekend Fun: Ang Lee’s Life of Pi
Nov 24, 2012
Campaign India Team

Weekend Fun: Ang Lee’s Life of Pi

Oscar winner Ang Lee’s film released in Indian today; WATCH the trailer here

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