ma parthasarathy
Media 360 India: Measurement of media - sample to census?
Romil Ramgarhia, MA Parthasarathy, Vikas Khanchandani and Vivek Bhargava discuss the pros and cons, data privacy and more...
Exploring the many facets of data: Musings from I-Com @ San Sebastian
The chief product officer of Mindshare South Asia shares his first experience of the Data Summit
I-Com Global Summit 2018: Mindshare bags solitary Indian win
The agency's entry for Krispy won the accolade in the 'Data Creativity Awards'
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Mindshare creates ‘head of data and technology’ roles in India, Apac
Ropes in Mahendra Upadhyay for India; Apac head Aloun Liu's mandate spans Asia, ME and Africa
Mindshare South Asia names MA Parthasarathy chief product officer
Ruchi Mathur named leader, client leadership for North; Saket Sinha rejoins agency as principal partner
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Mindshare India: Which half of the spend works?
MA Parthasarathy, leader, business planning, Mindshare South Asia, says that the rise of real-time campaign management is a result of marketers seeking the answers
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