national geographic
‘Magazines that cater to evolved audiences will survive’
Q&A with Manas Mohan, publishing director, National Geographic Traveller India and COO, ACK Media
‘Content strategy remains healthy mix of Indian and international content’
Debarpita Banerjee, vice president - marketing, Fox International Channels, talks to Campaign India about the channel’s ‘UN’ campaign, content strategy and more
WMC: "When creative people want to share a story, they don’t care about the medium", feels Chris Jones
Publishing top-brass discuss editorial challenges and opportunities in a 360-degree environment at a session on the last day of 38th FIPP World Magazine Congress
India to host the FIPP World Magazine Congress for the first time
Around 50 confirmed speakers announced for the two-day event
Volkswagen and Nat Geo extend partnership for 'Innovations for Everyone' initiative
The campaign, aimed at identifying innovations, was launched in September 2010.
Taproot India's first TVC for Nat Geo's 'Live Curious' positioning
The National Geographic Channel (India) has released its first TV commercial on their newly adopted 'Live Curious' positioning.The TVC, titled 'Snake-charmer' has been created by Taproot India, the channel's creative agency and executed by Code Red Films.View TVC here
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