networks
Dec 11, 2024
Smytten’s #TryItAll campaign fuels Gen Z desire for choice and variety
INSIDE THE AD: It aims to cultivate an emotional connection with Gen Zs, celebrating their innate desire to explore products before buying.
Aug 28, 2024
Zee and SPNI resolve merger disputes in amicable settlement
The merger between two of India's largest broadcasters was set to create a media entity valued at approximately $10 billion.
Jun 08, 2015
Live Issue: Can adland sustain current indie surge?
Are networks to blame for the rise of independents? Is there space for so many? Will networks suffer?
Sep 18, 2014
Mike Fromowitz's Blog: The rise of netizens
'Networks' are competing with markets in industry after industry, says the author
Oct 10, 2011
TV18 launches History in India with slew of marketing activities
The channel has roped in Salman Khan for the launch phase, and includes the promotions for its new shows
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