peru
Monday Morning watch: A wake-up call with numbers, UN Women #FaceItTogether
Watch the campaigns by Y&R Lima and BMF Australia here
MMGB: Peruvian paper plays truth alongside politican's lies, underlines credibility
Watch the campaign conceptualised by Circus Grey, Lima
Peru wins Young Lions Gold in print
An art-copy team from Circus, Peru has won the Gold for their print ad in the Young Lions competition at Cannes 2010. This year, the brief came from Plan, one of the oldest and largest children's development organizations in the world. The task set for the young creatives was to inspire the target audience to “Sponsor a Child”, particularly a girl. Peru’s ad is based on the idea that if a girl is removed from a situation of poverty, so is her family. Omar Sotomayor is the copywriter and Gaston Soto Denegri is art.
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