planning

Feb 24, 2025

PNB MetLife’s new campaign asks the question every Indian must answer

A simple question, a lifelong impact—the ad film turns future planning into an immersive, interactive experience.

Feb 19, 2025

Bandhan Life banks on humour to decode insurance confusion

A light-hearted yet timely campaign, but does the bank’s witty approach truly simplify insurance complexities or just make them entertaining?

Jan 10, 2025

LenDenClub's campaign redefines financial empowerment amid RBI guidelines

It encourages investors to invest in new-age lending products that can help them to earn daily and improve financial stability.

Dec 24, 2024

Canara HSBC Life Insurance takes a lighter take on serious finances

Showcasing tailored financial solutions, the new campaign blends humour and relatability to highlight the evolving aspirations of modern consumers.

Jul 01, 2019

Rediffusion group appoints Neeraj Sharma as head of planning

Sharma joins the group from Ogilvy’s 82.5 Communications

Dec 29, 2016

Rewind 2016: Kawal's blog: A planner’s travels

The author reflects on journeys through curiosity, contemplation, and accidents; and their connections with big ideas