prasoon
Tile trouble? Pidilite’s Roff has it all stuck together
Ogilvy ad fuses humour with utility, showcasing tile adhesives' unmatched durability through a hilariously chaotic yet relatable domestic mishap.
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Nykaa finds beauty in the little things that make one real
Watch the films conceptualised by The Script Room here
D&AD: R Balki, Prasoon Joshi to chair juries at 2016 edition
Balki will be jury foreman for ‘Film Advertising Crafts’, while Joshi will helm ‘Writing for Advertising’
Campaign for Dignity 2015: Shortlists announced
51 entries make it to the shortlist across 'Print/OOH', 'Radio', 'Film' and 'Others'
From "Gorgeous Hamesha" to "Khubsurat hai badna"
Parachute Advansed has launched its new multimedia campaign targeting the young Indian woman, on a single minded benefit – better growth of hair. The campaign has been created by Prasoon Joshi and his team at McCann Erickson, Mumbai.
O&M’s entry: hold the celebrations for a while
While everyone was consumed with Slumdog, I was quietly celebrating the announcement that O&M would, indeed, take part in the Abbys.For an award to be respected, there are a number of factors that need to be taken into account.You need a jury that is respected, a process to judge the entries that is acceptable, and an awarding body that is above suspicion.
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