procter and gamble
.jfif&h=268&w=401&q=100&v=20170226&c=1)
Spikes Asia announces P&G Asia as the Advertiser of the Year 2024
Their second win since 2012, P&G are the only brand to achieve such a milestone in the history of the Awards
Cannes Lions 2022: Creativity is a superpower - P&G's Marc Pritchard
The FMCG company's chief brand officer outlined why creativity is a force for growth
Marc Pritchard: ‘Philanthropy is wonderful, but we’re a business’
Reiterating that brands must be a force for both growth and good, P&G’s chief brand officer tells the Spikes Asia x Campaign audience that creativity is central to making that happen
'We're still not where we need to be': Marc Pritchard talks candidly about P&G’s DEI progress
Procter & Gamble’s chief brand officer joined VMLY&R executive creative director Walter Geer to discuss how he has dealt with internal criticism, and how far he is willing to press agencies to reach DEI goals
Procter & Gamble increases marketing spend by 30%
The consumer product goods company, which spent an additional $130 million on marketing in the quarter, expects spend to continue to increase as it returns to pre-pandemic levels
P&G defies pandemic with 12% jump in annual adspend
Adspend leap over the past two years marks a strategic shift after four years of previous cuts
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
+(1).jpg&h=334&w=500&q=100&v=20170226&c=1)
