sam glassenberg

Goafest 2022: The video games industry is exceedingly good at changing audience behaviour – Sam Glassenberg
May 06, 2022
Eularie Saldanha

Goafest 2022: The video games industry is exceedingly good at changing audience behaviour – Sam Glassenberg

The second day of Goafest saw the founder and chief executive officer of Level Ex speak about what the video games industry means for marketers

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

WPP mandates four days per week in office

1 WPP mandates four days per week in office

Programmatic advertising’s power trio: AI, analytics, and privacy protection

2 Programmatic advertising’s power trio: AI, analytics, and privacy protection

WPP’s back-to-office push: Is India’s adland ready for reset?

3 WPP’s back-to-office push: Is India’s adland ready for reset?

Wondrlab expands tech portfolio with BigStep acquisition

4 Wondrlab expands tech portfolio with BigStep acquisition

Why is PVMA missing ‘U’?

5 Why is PVMA missing ‘U’?

WPP boss Mark Read hits back at employee vitriol over back-to-office mandate

6 WPP boss Mark Read hits back at employee vitriol over back-to-office mandate

South Indian films dominate box office in 2024: Ormax report

7 South Indian films dominate box office in 2024: Ormax report

Valentine's Day 2024: Brand work that caught our attention

8 Valentine's Day 2024: Brand work that caught our attention

2025’s marketing mantra: Balancing AI, privacy, and retention

9 2025’s marketing mantra: Balancing AI, privacy, and retention

Kia's Sonet embarks on a journey of uncharted thrill

10 Kia's Sonet embarks on a journey of uncharted thrill