sapna chadha
Not every brand or company needs to build AI to leverage it: Google's Sapna Chadha on finding balance in SEA's creator economy
Amidst the AI gold rush, Google's Southeast Asia VP offers CMOs practical wisdom: Demonstrate value from existing tools before seeking new budgets, invest in prompt engineering expertise, and remember that while technology evolves rapidly, authenticity remains the currency that no algorithm can mint.
We have to find non-obvious ways of showing a woman matters: Piyush Pandey
Megha Tata, Piyush Pandey, Rohini Miglani and Sapna Chadha, discuss stereotypes in Indian advertising and how gender portrayal is changing
Google to invest Rs 75,000 crore in India over next five-seven years: Sundar Pichai
The CEO of the company was speaking during Google for India 2020
Google app promises to feed India's incessant cricket hunger
Watch the ad films conceptualised by Lowe Lintas here
'Big guts are better than big money': Sam Balsara
Madison's Balsara, Olx.in's Amarjit Batra, Google's Sapna Chadha and RK Swamy BBDO's Srinivasan Swamy were among speakers at an IAA-DAC event in Delhi
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