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Amazon MX Player, Glance partner to expand brand reach in India
Dec 24, 2024
Campaign India Team

Amazon MX Player, Glance partner to expand brand reach in India

With this tie-up, Amazon's MX Player content will reach to over 23.5 crore smart lock screen users of Glance in India.

Goafest 2014: Broadcaster Abbys: Star Group wins 14 metals
May 31, 2014
Campaign India Team

Goafest 2014: Broadcaster Abbys: Star Group wins 14 metals

Star Sports bagged two Golds, while Star India bagged one; Headlines Today and MSM win a Gold each

7 ways marketers are using the mobile screen: JWT
May 18, 2012
Emily Tan

7 ways marketers are using the mobile screen: JWT

From worrying over divided attention to leveraging the potential of the portable screen, marketers have started linking the ‘second screen’ (tablets and mobile phones) with the ‘first screen’ (TV) to raise levels of engagement

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