skoda india

Nov 07, 2024

Skoda India banks on localised marketing to generate mass appeal for Kylaq SUV

The automobile company will focus on localisation with a digital-first approach to establish an emotional connection with consumers for the newly launched vehicle.

Apr 20, 2020

Work from home diary: Resurrecting an ancient practice

The author speaks about distinct behavioural groups that have emerged after a few weeks of work from home...

Sep 04, 2018

Zac Hollis to take over as director – sales, service and marketing at Skoda India

Replaces Ashutosh Dixit who will take on a new role within the Volkswagen Group

Jan 15, 2018

Images from R Sridhar's workshop with CMOs

Senior marketing professionals across industries joined the movement to stay relevant and stay innovative in 2018 through this session

Sep 09, 2016

Skoda aims to make 'good' experience 'better'

Watch the ad film conceptualised by Publicis here