sleep

Jul 12, 2024

The Sleep Company earmarks nearly INR 80-85 crore for ad spend in FY25

Eyeballing INR 1000 crore revenue within three years, the comfort-tech brand has allocated nearly one-third of its expenditure towards brand building.

Jun 04, 2024

ErgoSmart by The Sleep Company encourages smart working with #SitSmart campaign

Conceived by Steve Priya, the ad features actor Jim Sarbh.

Dec 16, 2016

Bajaj Dominar spells out positioning with a lullaby: 'Not for babies'

Watch the ad film conceptualised by Ogilvy & Mather here