sony pix
MSM elevates Pix head Saurabh Yagnik, hands charge of AXN
Current business head Sunil Punjabi will continue to manage the channel and report into Yagnik
'Older channels’ distribution advantage will go away with digitisation'
Q&A with Saurabh Yagnik, business head, Sony Pix, on plans to bridge the gap between the category leader and his channel in 2013
Must watch on TV: The Adventures of Tintin: The Secret of the Unicorn
We asked Sony Pix’s Himmat Butalia about the marketing strategy the channel has employed for their ‘Movie of the year’
Must watch on TV: Australian Open finals and the FA Cup
Liverpool take on Manchester United in the fourth round of the Cup tournament
Sony Pix launches marketing initiative 'Big Break'
The initiative will offer Hollywood fans a chance to appear in promos on Pix
'Chicks on Flicks' now on Facebook
Hosts Ira Dubey and Neha Sareen's Hollywood reviews are now available on Facebook
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins