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HUL tops TV ad volumes with 16% share in 2024: TAM AdEx
Jan 29, 2025
Campaign India Team

HUL tops TV ad volumes with 16% share in 2024: TAM AdEx

Television ad volumes in India declined by 4% in 2024 over 2023 and increased by 14% over 2020, finds TAM AdEx study.

Advertisers on TV up by 161% in the last decade
Sep 29, 2011
Shephali Bhatt

Advertisers on TV up by 161% in the last decade

11% growth in categories, 139% growth in number of brands advertising on TV, in the last ten years

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