videos
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Gen Alpha drives household decisions as online video viewing soars by 60%: Report
Kids influence on family electronics buys jumps 1.46 times, revealing their growing impact on household decisions, Kantar Kidscan Report finds.
Why Connected TV will be a disruptive force in the Indian digital media space
As the local market continues to evolve, the shift from linear to CTV represents a significant growth opportunity for advertisers, driven by technological advancements and changing consumer preferences. Elara Capital's Karan Taurani breaks down the market.
Campaign Video: The festival of advertising
A study by media measurement firm, BARC India, throws light on broad advertising trends during the festival months
Campaign Videos: March 2018
Last month Campaign India took baby steps in creating video stories. Here are two of our early renditions
Digital Media Awards 2010: Listen to the jury
The first edition of the Campaign India Digital Media Awards, presented by bbc.com, were given away at an awards ceremony held in Mumbai on July 28, 2010. Have a look at what two of the jury members, StrawberryFrog's Scott Goodson and Syzygy's Meera Sharath Chandra had to say about this year's entries and the work that won.Watch StrawberryFrog's Scott Goodson talking about the awards
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