Last month Campaign India took baby steps in creating video stories. Here are two of our early renditions
Last month, personal care brands in India got a shocker of their lives when they discovered that their ads featuring top rung celebrities were being copied frame by frame by a Pakistani brand. Campaign India gave its audience a ringside view of the action.
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Total number of advertisers grows by 10%; Gujarat leads states with 18% share, finds AdEx India's report on radio advertising during January-September 2024.
As we celebrate the winners and finalists of these now-global awards, we look at how they began, what they stand for, and why they’re important.
India witnesses rise in digital marketing jobs at the entry level in 2024; roles in programmatic advertising show rapid growth, finds a Kraftshala study.
Cross-channel marketing has transitioned from being just another buzzword to becoming indispensable in delivering customers cohesive and personalised experiences, says the vice president for data science at CleverTap.
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