Advertising Awards In-Depth
Campaign India Team
Jan 22, 2024

Effies 2023: McCann, Mondelez bag top agency, client honours

Enormous wins the Grand Effie

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Colgate and Ogilvy on cracking the snacking code in toothpaste marketing

2 Colgate and Ogilvy on cracking the snacking code in toothpaste marketing

Weekend Fun: The Blue Film Festival

3 Weekend Fun: The Blue Film Festival

Mahindra SabCultures underpins how brands swap sales for cultural impact, loyalty

4 Mahindra SabCultures underpins how brands swap sales for cultural impact, loyalty

Hong Kong Tourism Board looks to revamp “A Symphony of Lights” attraction with new show curator

5 Hong Kong Tourism Board looks to revamp “A Symphony of Lights” attraction with new show curator

FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

6 FCB Group India's Dheeraj Sinha on commanding agency results and self-respect

Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

7 Bisleri’s retro revival targets Gen Z with nostalgia and sustainability

Mondelez India gears up to take a big bite out of the premium gifting market

8 Mondelez India gears up to take a big bite out of the premium gifting market

Kia's Sonet embarks on a journey of uncharted thrill

9 Kia's Sonet embarks on a journey of uncharted thrill

AI in ads: Boosting brands or breaking trust?

10 AI in ads: Boosting brands or breaking trust?

Related Articles

Sony India assigns creative mandate to McCann Worldgroup
Advertising
Apr 25, 2017
Campaign India Team

Sony India assigns creative mandate to McCann ...

WARC Awards 2018: Three wins for India in 'Effective Innovation' category
Awards
May 28, 2018
Campaign India Team

WARC Awards 2018: Three wins for India in 'Effective...

McCann Worldgroup bags India’s first gold this year at Cannes 2024
PR
Jun 18, 2024
Campaign India Team

McCann Worldgroup bags India’s first gold this year ...

ASCI joins ICAS in global push for responsible advertising
Advertising
Sep 20, 2024
Campaign India Team

ASCI joins ICAS in global push for responsible ...

Just Published

LS Digital launches CRAFT to boost brand engagement in a digital-first world
Advertising
14 hours ago
Campaign India Team

LS Digital launches CRAFT to boost brand engagement ...

It aims to help brands optimise their digital communication strategies by focusing on personalised connections, immersive experiences, and scalable impact.

Marketers bet big on brand-building, not just quick wins
In-Depth
15 hours ago
Campaign India Team

Marketers bet big on brand-building, not just quick ...

According to a study by CNN International Commercial and MTM, 78% of marketers listed improving brand awareness and reputation as their top goal.

Understanding the nudge-sludge dynamic in marketing
Advertising
18 hours ago
Harshit Jain

Understanding the nudge-sludge dynamic in marketing

Strategic marketing calls for purposeful messaging and 'nudging', shifting from quantity to quality, says Doceree's founderc and global CEO.

Campaign roundup: Week of 4 Nov
Advertising
1 day ago

Campaign roundup: Week of 4 Nov

The latest ad films and campaigns in India from brands such as Nihar Naturals, Woodpecker Beer, Tata Tea, Senco Gold, Grand Hyatt, Centrum, Pulse Candy and more in our weekly news roundup.