The organisers of the One Asia Creative Awards have announced the shortlists for the 2023 edition.
India tops the country tally for the awards with a total of 23 shortlists.
Leo Burnett leads with 17 of them. Six of these are for Oreo's '#Bringback2011' for which the agency also worked with Wavemaker. Five shortlists come for Airtel's '175', three for Pepsico Lay’s 'Smart Farm', two for Burger King's 'The Great Celebrity Hack', and one for Pepsico Lay’s 'The Biochar Project'.
BBDO India has two shortlists for Ariel's 'See the Signs #ShareTheLoad'.
Brandcare Medical Advertising and Consultancy Mumbai (Keshav Srushtee 'Gram Health Locket'), Landor & Fitch (Full’r - Eat Like No One's Watching); Ogilvy (Coca-Cola India - Stump Cam); and Wunderman Thompson (Exide Industries - India Moves on Exide – The Moving Canvas) have also got shortlists.
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