Anita Rao Kapur

This Women's Day, how Asian brands can move beyond gender stereotypes
Marketing
Feb 26, 2019
Anita Rao Kapur

This Women's Day, how Asian brands can move beyond ...

Anita Rao Kapur, regional head of brand for Kantar’s Insights Division, shares her thoughts on why some campaigns targeting women work — and some are 'Jane Walkers'.

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