Sarah Shearman
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AWXII: The business case for ad-industry mindfulness
If you're team's in the moment, will it keep your agency in the black?
SXSW: How to build an army of brand advocates
Virgin America, WWF and Change.org discuss advocacy vs. advertising
SXSW: The future of native advertising
From being catfished on Tinder to retiring the term "native advertising," panelists weigh the future of content
Mophie taps into puppy power to charge phones at SXSW
Mophie has partnered with the St Benard Rescue Foundation, which hopes the campaign will drive adoptions of the rescue dogs.
CES 2015: Ashton Kutcher urges brands to put 'full ...
The actor and tech investor says marketers shouldn't be afraid to shake up the incumbent way of doing things
CES 2015: The future of wearable technology
Flexible devices for clothing, virtual-reality contact lenses and tools to help hearing impediments are some of the futuristic use cases for rapidly emerging wearables
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