abhijit

Are 'feel good’ festive ads failing to cut through?
Nov 15, 2016
Raahil Chopra

Are 'feel good’ festive ads failing to cut through?

With sentimental and emotional triggers becoming ubiquitous, differentiation is a challenge, say adlanders

Tata Sky’s new campaign attempts at encouraging customer to ask questions
Sep 09, 2011
Shephali Bhatt

Tata Sky’s new campaign attempts at encouraging customer to ask questions

Watch the TVC created by Ogilvy here.

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