adtech 2012
Adtech 2012: “Social brand equity is better measure than just fans,” says Farshad Family, Nielsen
Nielsen India’s managing director and Ybrant’s global social media head discussed new measurement techniques at adtech 2012
Adtech 2012: "Digital marketers realise content worns out quickly," says Ogilvy's Kent Wertime
Kent Wertime, president, Ogilvy Japan, APAC, explains the imperatives for digital marketers at adtech 2012
Adtech 2012: Images from day three
View images from the closing day at adtech 2012 held at The Leela Kempinski, Gurgaon from 23-24 February
Video: What are the key takeaways from adtech 2012?
Representatives of Tata Teleservices, Nielsen Media and Ogilvy Japan, share their key learnings from adtech 2012
Video: “The upside in digital is tremendous,” says Nestle’s Pete Blackshaw
Pete Blackshaw, global head of digital and social media, Nestle
Adtech 2012: "We've to build nine different experiences for a service," says Satyan Gajwani of The Times Group
Satyan Gajwani, director - new media, BCCL, delivered the second keynote address on day 2 of adtech 2012
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