ai agents

Apr 14, 2025

Oppo previews agentic AI technology at Google Cloud Next 2025

The smartphone company aims to reach nearly 10 crore global users with its smartphone-based AI technology, Oppo AI, by 2025-end.

Mar 13, 2025

AI agents: The smart marketer’s key to unlocking new martech coordination possibilities

Given the rigidity and siloed nature of traditional martech tools, marketers must embrace AI agents to make their martech systems dynamic and adaptable, says CleverTap co-founder and chief product officer.

Jan 09, 2025

2025’s marketing mantra: Balancing AI, privacy, and retention

Emerging trends in customer engagement signal a shift toward AI-driven personalisation, privacy-first approaches, and retention-focused strategies.