Oppo previews agentic AI technology at Google Cloud Next 2025

Oppo shared its vision for agentic AI at Google Cloud Next 2025, held at Las Vegas last week. It showcased AI Search, a system-level AI tool in collaboration with Google Cloud to help users search and retrieve complex multimodal document information using natural language queries. It also showcased its new AI Productivity, AI Creativity, and AI Imaging capabilities at the event.

“Oppo is enhancing AI experiences through collaborations with partners like Google Cloud, aiming to deliver agentic AI capabilities. We want to lead innovation in AI experience and provide users with the best experience,” said Jason Liao, president of the OPPO Research Institute.

Oppo is exploring the next phase of agentic AI experiences, focusing on creating personalised and intelligent user experiences. It is developing a new user knowledge system to serve as a centralised repository for user data, addressing the information fragmentation challenge on mobile devices. Learning and adapting from user activities, interests, data, and memories, the system will provide personalised AI experiences.

The global agentic AI market was valued at $5.1 billion in 2024 and is predicted to reach about $150 billion by 2033, growing nearly at 35% compound annual growth rate (CAGR) during this period, according to a market research report published by Data Intelo. The growth in this space is driven by rapid digitalisation, government investments in R&D, and a rising need for automation.

Top trends include advancements in machine learning models such as LLMs, increased data generation from IoT sensors, and the integration of low-latency connectivity enabled by global 5G rollouts. All these lead to the creation of an environment conducive to the adoption of agentic AI solutions.

Earlier this year, the Chinese smartphone maker launched private computing cloud (PCC), its latest advancement in AI security that uses Google Cloud’s virtual machines platform, Confidential Computing. PCC keeps all AI interactions private by ensuring that AI data processing happens within a secure, isolated system with end-to-end encryption. The company has set a target of expanding the reach and adoption of its Oppo AI to about 10 crore users worldwide by the end of 2025.