babitas blog
Jul 13, 2016
Babita’s blog: The Culture Invite
Culture is the soul of the organisation that outlives all its people, says the author
Sep 23, 2014
Babita’s blog: To Transact. Or Transform.
Agencies working with marketers are losing respect and love, says the author, and presents a remedy
Apr 18, 2013
Babita's blog: Friendship B( r )ands
The author points out that while competition is healthy, so is friendship - and both can co-exist.
Sep 07, 2011
Babita's Blog: Gutsy Moms And Advertising
Babita Baruah, vice president and client services director, JWT Delhi, says it's time to fight perceptions
Aug 03, 2011
Babita's Blog: A Day in a Focus Group
Babita Baruah, vice president and client services director, JWT Delhi, is a firm believer in qualitative research but feels the cardinal rules are being forgotten
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