bank of india tvc

O&M crafts new TV campaign for Bank of India
Feb 24, 2010
Campaign India Team

O&M crafts new TV campaign for Bank of India

O&M has unveiled its latest campaign for Bank of India, which tries to strengthen its positioning as a bank that understands relationships and can best cater to customer needs. The campaign consists of three TVCs – Old friends, Couple and School-bus – each of which draws from real-life interactions.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Why is PVMA missing ‘U’?

1 Why is PVMA missing ‘U’?

From football fields to viral feats: Humaira Mahat’s influencer marketing playbook

2 From football fields to viral feats: Humaira Mahat’s influencer marketing playbook

WPP mandates four days per week in office

3 WPP mandates four days per week in office

India’s brew boom: How coffee brands are winning over young consumers

4 India’s brew boom: How coffee brands are winning over young consumers

Programmatic advertising’s power trio: AI, analytics, and privacy protection

5 Programmatic advertising’s power trio: AI, analytics, and privacy protection

GroupM axes global agency CEO roles in major centralisation push

6 GroupM axes global agency CEO roles in major centralisation push

Valentine's Day 2024: Brand work that caught our attention

7 Valentine's Day 2024: Brand work that caught our attention

WPP’s back-to-office push: Is India’s adland ready for reset?

8 WPP’s back-to-office push: Is India’s adland ready for reset?

South Indian films dominate box office in 2024: Ormax report

9 South Indian films dominate box office in 2024: Ormax report

Cadbury 5 Star gives the AI revolution a humorous pushback

10 Cadbury 5 Star gives the AI revolution a humorous pushback