business
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LS Digital launches CRAFT to boost brand engagement in a digital-first world
It aims to help brands optimise their digital communication strategies by focusing on personalised connections, immersive experiences, and scalable impact.
The rise of AI leaders: Shaping the future of advertising
In a digital era dominated by artificial intelligence, ArtmeTech’s co-founder states that the need for specialised AI leadership is critical to drive innovation and maintain ethical standards in advertising.
OML's Hypothesis pursues global expansion
The AI-powered influencer marketing tech platform is targeting growth in Asia Pacific, the Middle East, Africa, and the US by 2025.
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Mahindra Finance enters the vehicle leasing and subscription business with Quiklyz
Will cater to individuals as well as corporate consumers all over the country
The nonexpert's guide to corporate responsibility jargon
AHA's Brent Wilson explains three ways to avoid CR nonsense traps.
Tata Chemicals splits creative between Ulka and Leo Burnett
Ulka to handle Tata Salt; Leo Burnett to handle i-Shakti Foods
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